What are You Willing to Do to Grow?

Ever since I was a little kid I’ve been into cars. As I’ve gotten older not much has changed. One particular model has always had a soft spot in my heart. The Chevrolet Corvette. I remember seeing pictures of them in my dad’s car magazines. Heck even the astronauts from the Apollo moon missions drove … Continue reading "What are You Willing to Do to Grow?"

Small is the New BIG

Business cycles happen constantly. Companies grow and decline. Markets respond to the changing needs of the consumer and the process repeats itself. That cycle is happening again. Let’s talk about beer. For decades, the beer industry in the United States has been dominated by three brewers: Miller, Budweiser, and Coors. Say what you will about … Continue reading "Small is the New BIG"

Today’s Ethical Issues Have Their Advantages. Are You Prepared?

It’s hard to ignore the news when it comes to the apparent lack of ethics both individuals and companies have. Wether it’s the #Metoo movement or the Wells Fargo fake account scandal it can easily appear that everyone is under attack. Today’s political climate only adds to the volatility. The impact of stories like these … Continue reading “Today’s Ethical Issues Have Their Advantages. Are You Prepared?”

One Word that can Transform Your Business… And Your Life

One word can make the biggest impact on your business and our personal lives. How you implement it could make positive change happen.

I Want to Thank You.

Around the holidays our actions reflect the sentiment of the time. What happens if you practice these behaviors year round?

Ask Penn State if They Can Measure the Value of Culture

Business leaders find it difficult to measure the impact of culture. However, culture has a real, tangible effect on the success of any company. Understanding its true value can help your company’s ability to grow and innovate. It can also impact the relationship your customers have with your brand. What is the ROI of your culture?

How to Find Real Talent

Ever heard the phrase, “We hired them for their skills and fired them for their attitude”? A recent article in the Wall Street Journal points out how hiring the right candidate involves more than just what’s on the resume.

Killing Customer Loyalty One Coupon at a Time

Coupon sites are losing popularity. Merchants are finding out that deeply discounting products and services may not be the answer to creating customer loyalty. However, there are some steps you can take to gain and retain customers.